custom manifolds


Australia’s leading independent fluid power solutions and service provider

Custom Fluidpower is the largest privately owned hydraulic solutions provider in Australia. We supply a wide range of products to suit all fluid power requirements – hydraulics, pneumatics, electronics, and instrumentation.We have eight branches throughout Australia, staffed with over 180 personnel skilled in design, engineering, mechatronics, site services, business development, product specialists, technicians, trainers and proactive maintenance personnel. Together we form a team that can provide extensive fluid power services to industry.

Our team is proudly customer focused, which means our emphasis is not solely placed on components and parts sales, but on delivering end-to-end support for engineered innovative hydraulic solutions. In addition to our capabilities, Custom Fluidpower has a core set of disciplines and respect for safety, the environment and cost management. Our most important asset is our staff.

Your Hydraulic Specialists For Custom-Designs

With experience providing customers with high quality service since 1990, Custom Fluidpower understands how to meet industry specific requirements. We actively work with industry professionals and individuals to develop custom-designed solutions to meet specification requirements. Our skilled team will assist with the installation of these products and will be on hand to deliver on-site maintenance.

Our Products And Services

At Custom Fluidpower we take great pride in our high quality range of hydraulic products. We are able to supply customers with pneumatic, filtration, and lubrication components to fit their individual needs. Additionally our team can provide detailed assistance in system design and installation as well as servicing, repairs, and maintenance. We stock only products of the highest material quality composed of the best elements for both customer safety and operational success.

The Complete Customer Service Experience

With locations Australia-wide, Custom Fluidpower is able to ensure that our products are available to multiple industries regardless of their location. From agriculture, to marine, through to mining and material handling we supply hydraulic products across all industries.

If you would like to learn more about the products and services provided by Custom Fluidpower feel free to speak to one of our experienced professionals on 1300 781 178. Our knowledgeable team is available to discuss your hydraulic system requirements and how we can best assist you.

Our Core Values

We place great importance on our core values of Accountability, Respect, Integrity, Professionalism, and Teamwork. By developing these proven values we ensure that we will continue to deliver the best service in the industry.

Safety: Our Goal is Zero Harm

An overriding commitment to health, safety and environmental responsibility.


Willingness to take responsibility for your actions and their outcomes, including owning up to your mistakes.


Treating each other with respect and dignity, and showing trust and appreciation of each other.


Being honest and fair and doing the right thing, including transparency and keeping your word.


Consistently performing to a high standard, striving towards excellence, and understanding the impact your decisions make on others.


Collaborating with team members by being flexible, responsive and showing initiative, to help achieve a common goal.

Our Purpose


To be a successful, respected, customer-focused market leader in fluid power.

Mission Statement

Through the strength of our people we aim to exceed industry expectations by delivering superior solutions and demonstrating excellence in customer service. We are committed to be consistently innovative with our products and services and to provide safe high quality fluid power and industrial systems whilst achieving profitable gross margin.

Our Services and Capabilities

To ensure that we provide the greatest level of customer service we dedicate ourselves to delivering complete hydraulic solutions from a comprehensive range of products and support services, including maintenance and system design.

Custom Fluidpower delivers complete solutions and our services include:

  • Total circuit design and supply
  • Power unit manufacture and turn key projects
  • Hydraulic manifold design and manufacture
  • Field service and fault diagnosis
  • Workshop repairs and component rejuvenation
  • Site installation and commissioning
  • Hydraulic and pneumatic component sales & technical support
  • On site component life & performance monitoring
  • In-house test facilities
  • Fluid power training

Our product range covers:

  • Pumps & motors
  • Valves – pressure, directional & flow control
  • Gearboxes and hubs
  • Manifolds
  • Hoses and fittings
  • Filtration
  • Accumulators, Coolers and heat exchangers
  • Lubrication systems
  • Hydraulic tools
  • Braking systems
  • Power units
  • Electronic Controls

Custom Fluidpower is the exclusive Australian distributor of choice for the world’s best hydraulic, pneumatic and electronic product manufacturers including Sun Hydraulics, Sai, HKS, Hillmar, Bondioli & Pavesi Dinoil & HP, and Lynch Electronics. In addition Custom Fluidpower is the authorised distributors for Parker, Danfoss and Eaton Vickers.

Our History

Established in the mid-1980s under the UK owned Simon Group of Companies as Simon Hydraulics and Pneumatics, our customers soon applauded our service orientation and innovation.

Our three operations in Brisbane, Newcastle and Perth allowed us to meet the needs of customers in a range of industries including mining, industrial and agricultural. In the late 1990s customer need saw us expand into Sydney, Melbourne and Emerald.

The Simon Group of Companies exited the Australian market in 1999 and on Christmas Eve that same year the Simon Hydraulics and Pneumatics Australian management team purchased the Australian business and took over operations from 1 January 2000, forming Custom Fluidpower.

Our Future

Custom Fluidpower seeks continuous improvement in all that we do – whether it’s our quality or our service. We believe it is important to strive to grow and change with customer needs in order to maintain our position as a market leader.

Custom Fluidpower is diversifying our interests into new industries and expanding our nationwide branch network, including new locations as opportunities arise, to ensure the longevity and stability of the company.

Training is important to us. We are investing in the future of our industry as a registered training authority training apprentices, our staff and the staff of our industry colleagues as well as our customers in the use and application of hydraulics, pneumatics and electronics.

We seek to maintain our reputation for innovative design, an example of which followed a dreadful workplace accident in which a maintenance technician sustained the loss of his right eye. Custom Fluidpower in conjunction with Rio Tinto Mount Thorley/Warkworth Mine developed a high pressure grease detection and release safety tool which has won multiple awards.

Custom Fluidpower is committed to keeping up-to-date with the latest technology, and in fact we are proudly leading the adoption of it across our design, manufacture and sales departments.

Custom Fluidpower plans to continue our proven track record in the technology and innovation areas.

Our Company Directors

Driven towards moving Custom Fluidpower into the future our experienced company directors bring their industry knowledge to our organisation. By understanding the needs of our customers our directors continue to deliver success to Custom Fluidpower.

Giuseppe (Joss) De Iuliis

Chairman – Non Executive Director

Joss De Iuliis is a well known member of the Hunter business community having successfully built a number of manufacturing/engineering enterprises in the region. This hands on experience has given Joss a wealth of knowledge and experience of the regions manufacturing sector also the Hunter Valley Coal industry. As a stakeholder in the region’s wine industry, Joss is also an ambassador for the region’s wine and tourism industries. Joss is CEO of the GAMDE Group and holds multiple directorships including Telstra Countrywide, the Hunter Institute of Technology Foundation and the Australian Industry Group.

Brian Radalj

Non Executive Director

Brian served an apprenticeship as fitter and turner before commencing employment in the fluid power industry as tradesman in 1972. He helped found W.A. Fluid power services in 1975 and built up a highly profitable business to the point where 15 years later in 1990, it was purchased by Simon Engineering Australia. Brian was offered the State Manager position which he retained for the next 10 years. Brian participated in a management buy out of the fluid power division of Simon Engineering, now Custom Fluidpower, in January 2000.

Graeme Vennell

Chief Executive Officer

Graeme started his career as a trainee engineer with BHP Newcastle Steelworks in 1980. He specialised in hydraulic and lubrication engineering, gaining various tertiary qualifications. In 1994, he was promoted to the role of Fluidpower Engineer responsible for all projects, maintenance and design of fluid power systems in Newcastle. In 2000, he was appointed General Manager of CCI Engineering. He became Managing Director in 2004 and re-structured the business as CCI Fluidtech focusing on core fluidpower site installation and repair services. Graeme has been with Custom Fluidpower since the acquisition in 2007. Initially he was the General Manager of Operations in Carrington and Singleton until 2011. At this point he was promoted to Engineering Director, nationally coordinating the Company engineering activities. He was interim CEO in August 2012 and then designated CEO in February 2013.

Phillip J McCarthy

Non Executive Director

Phillip is Managing Director of the corporate advisory group, McCarthy Corporate Services Pty Ltd which specialises in advising mining and diversified manufacturing publicly listed companies and private equity groups. He has a history in the Resources sector as a former CEO and Managing Director of Powercoal Pty Ltd, Director of Jellinbah Resources and Chairman of Endocoal Pty Ltd. Phillip is currently Chairman of MST Global a communications technology company that operates around the world. He is a Fellow of Institute of Company Directors (FAICD) and a Fellow and Chartered Professional of the Australian Institute of Mining and Metallurgy (FAusIMM).